Style me T.

Logo Design, Instagram Graphics, Adobe Illustrator

I was commissioned by Style Me T, a New York City fashion consultation business, to design a logo and create batched posts for their Instagram account. The owner, Tasia Jewel, works one-on-one with clients and focuses primarily on styling black and queer individuals wanting to wear what makes them feel confident, regardless of gender norms. To reflect this, I aimed to capture the chic, editorial vibe of New York fashion and emphasized her name in the logo, maintaining a personable, diverse, and fun feel. I incorporated a natural color palette, inspired by her recent client work and the predicted revival of browns and greens in Fall 2021 fashion.